Welcome to Alicia Latour – a cruelty free and vegan blog. Here you’ll find skincare and makeup reviews, beauty tips, occasional favorites, vegan foodie finds, and so much more.

And hi, I’m Alicia ! Glad to have you here.

This is my happy place. I started this blog to share my love for all things vegan and cruelty-free and showing others how easy it can be to make the switch.

Here’s a bit more about me: I’m currently traveling full-time with my husband in our self converted camper van. Together we’ve been all over the US and Mexico over the last two years. Here’s our Instagram. I’m the biggest animal lover you will ever meet and I went vegan for the animals ! I’m a freelance product photographer & content creator who enjoys the design progress. Dramatic moody lighting is my fave. I’ve worked in the beauty industry for many years, including Sephora. Before hand, I’ve always had a passion for makeup and skincare. I also enjoy hiking, road trips, baking (& eating) delicious treats, oil-painting dramatic landscapes, testing out the newest vegan beauty products (especially lipsticks and sunscreen), and collecting random oddities (think: pressed pennies, seashells).

💭 Want to work together on content creation, chat or maybe just have a question? You can email me directly at heyalicialatour [at] gmail.com or visit the contact page. You can also view my portfolio here.


Favorite Cruelty-Free Beauty Brands

  • e.l.f. Cosmetics (100% Vegan)
  • Hourglass Cosmetics
  • Peach & Lily (100% Vegan)
  • Merit (100% Vegan)
  • Sol De Janeiro
  • Biossance (100% Vegan)
  • KVD Beauty (100% Vegan)
  • Rose Inc (100% Vegan)
  • Youth To The People (100% Vegan)
  • BeautyBlender
  • Summer Friday’s (100% Vegan)
  • Paula’s Choice
  • Makeup By Mario
  • MOTD Brushes (100% Vegan)
  • Axiology (100% Vegan)
  • InnBeautyProject (100% Vegan)
  • The Ordinary
  • MILK Makeup (100% Vegan)
  • Josie Maran
  • Derma E (100% Vegan)
  • SunBum
  • Cay Skin
  • Haus Labs (100% Vegan)

Must Have Vegan Makeup


Top Favorite Vegan Skincare


Where I Love To Shop:

  • Wishtrend (K-Beauty)
  • Marshall’s / TJ Maxx
  • Sephora
  • Ulta
  • Target
  • Lush
  • Petit Vour
  • Credo
  • Anthropologie
  • The Detox Market
  • & local thrifting

Ethical Fashion Brands I Adore:

Favorite Vegan Food Brands:

  • So Delicious
  • Gardein
  • Eat JUST Foods
  • Earth Balance
  • Follow Your Heart

*Some links on AliciaLatour.com are affiliate links. It should be noted that may earn a small commission or store credit if you choose to make a purchase through the links provided and/or using my personal codes at checkout. And this is at no cost to you. I only recommend products I genuinely love & use or therefore choose to promote. All opinions are forever and always my own. Thank You for your support.

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